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Nomint Creates ‘Up in Smoke’ for WWF to Address the Global Climate Crisis

Released at COP28, the short integrates stop-motion animation with real smoke, immersing viewers in a world where a young girl confronts a smoke-filled environment; experience the film and take a look behind the scenes.

WWF and London-based animation company Nomint released Up in Smoke at COP28; the stop-motion animated film addresses the global climate crisis and features a reinterpretation of Billie Eilish and Finneas’ hit song "When the Party's Over" performed by Social Singing Choir from Margate.

The short marks the third in WWF’s series of films created by Nomint and directed by the studio’s co-founder Yannis Konstantinidis, following in the footsteps of previous projects Can’t Negotiate the Melting Point of Ice and Flammable Planet, launched in COP26 and COP27 respectively.

Up in Smoke immerses audiences in a world where a young girl confronts a smoke-filled environment, symbolizing the catastrophic consequences of fossil fuel emissions. The film's narrative, depicted through groundbreaking stop-motion animation using real smoke, conveys urgent environmental themes.

To create the film, the studio integrated stop-motion animation with real smoke and, using a full-color 3D printing technique, created over 700 unique sculptures of the girl in various poses. The film took a year to produce, with one month dedicated to shooting, done entirely in-camera.

Watch We Can't Let Our World Go Up In Smoke and then take a look behind the scenes video of the making of the film:

WWF - Up in Smoke - Behind the Scenes:

Source: Nomint

Debbie Diamond Sarto's picture

Debbie Diamond Sarto is news editor at Animation World Network.