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Tagged With: branding

branding Headline News

PBS KIDS Unveils New Branding and Logo Video

New visuals of people and places mirror the diversity of culture, race, ethnicity, geography, family structure, varying abilities, and body type that make up the brand’s modern digitally focused audience; new logo debuts July 19.

Podcasts Headline News

Podcast EP 160: How DM Galloway Animates Action Figures for a Living

The independent stop-motion animator discusses how he grew his YouTube following, how he manages to get brand deals, and what goes into the creation of figure stop-motion animation.

Business Headline News

Exclusive Funimation Library Now Available on Crunchyroll

Post-merger consolidation of SVOD services under the Crunchyroll brand offers fans greater access to extensive anime with subs, dubs, films, and simulcasts in over 200 countries.

People Headline News

Woodblock Names Luiza Cruz-Flade and Crystal Campbell Executive Producers

Based in London and Berlin, respectively, new hires will bolster the studio’s growth in direct-to brand offerings, build the studio’s reputation in the UK and Europe, and develop and secure new projects.

Into the Kidaverse Headline News

Genius Brands’ Kartoon Channel! Kidaverse Launches in April

Subscription-based commercial-free kids’ destination to be built on recently acquired Ameba TVs technology platform; enhanced content to include Kartoon Channel! favorites along with custom avatars and emojis, games, branded Kidaverse VR goggles, immersive content and NFTs for kids.

Business Headline News

The Mill and MPC Advertising Unite Under The Mill Brand

Technicolor Creative Studios merges the 2 companies, creating the world’s largest VFX studio for the advertising and brand experience industries.

40 Years of Pixel Pushing Headline News

Alkemy X Spoofs its 'Cutting Edge' 80's Work to Celebrate 40th Anniversary

VFX house creates campaign and 3-minute anthem film that showcases its ‘sales reel’ from 1981 complete with fictional relics from the past.

Animated Feature Films Headline News

Six Point Harness Tapped for ‘The Great Wolf Pack’ Animated Feature

Chris Bailey and the L.A.-based animation studio sign on to bring Great Wolf Resort’s reimagined woodland characters to life in the company’s inaugural film set for release in Summer 2022; voice cast also announced.

Hey Mickey! Headline News

‘Mickey Mouse Funhouse’ Gets Season 2 Greenlight

The whimsical CG animated series, starring the most famous face on the studio lot, picks up a sophomore season renewal on Disney Junior and the Disney Channel; first 6 episodes of Season 1 come to Disney+ November 10.

Business Headline News

Nelvana Greenlights ‘Bakugan: Evolutions’ Season 4

Studio also secures new licensing deals in Canada and France; the Bakugan heroes return with all new episodes in early 2022 – Seasons 1-3 now streaming on Netflix in the U.S. and Canada.

Business Headline News

mCube, Xsens and Kinduct Rebrand as Movella

With a new name and a new mission, the service provider in sensing, capturing, and analyzing motion data seeks to bringing meaning to movement and to accelerate innovation in entertainment, sports, health, and industrial market.

Business Headline News

Technicolor Creative Studios Launching Global Creative Hubs

Series of interconnected co-located facilities will provide one-stop shopping for technology, talent and creativity servicing the entertainment, advertising, and brand experience industries; campuses coming soon to Soho, London, Soho, New York and Culver City, Los Angeles.

marketing campaigns Headline News

We Are Royale Creates Epic Pentakill Campaign with Riot Games

By Dan Sarto | Tuesday, September 21, 2021 at 4:10pm

The creative production company designed new art, logos and typography, illustrated assets, and animated videos for both the alternate reality game and virtual, heavy metal concert watched live by hundreds of thousands of fans that launched the band’s new album, ‘III: Lost Chapter.’  

Commercials Headline News

Cap’n Crunch Gets a ‘Sweet’ 3D Makeover

Creative studio ATKPLN gives the Cap’n new 3D persona and digs, balancing nostalgia with a modern vibe; new look will be used across all brand visuals, including broadcast and social media assets.

People Headline News

Nickelodeon Names Sabrina Caluori Senior VP Brand and Content Strategy

Former HBO marketing executive will oversee the launches of all original shows and movies, brand strategy and execution, media buying and marketing analytics.

 

STEAM Standards Headline News

STEAM Accreditation Program Launched for Toy Industry

The Toy Association and the Good Play Guide start program to evaluate and certify kids’ products based on ‘STEAM’ - Science, Technology, Engineering, Arts, and Math criteria; ‘STEAM Stamp of Approval’ can be used for product packaging as well as digital and traditional marketing platforms.

Business Headline News

Falcon’s Beyond Taps Epic Story for Move into Animation and Games

Popular family vacation brand from Sol Katmandu Park & Resort in Mallorca, Spain reveals expansive plans to grow its IP universe across animated films, episodic series, consumer products, and gaming.

Business Headline News

Great Wolf Resorts Moves into Animation with ‘The Great Wolf Pack’

The family vacation brand forms Great Wolf Entertainment, revealing slate of animated projects based on its popular signature woodland characters; first animated film due in early 2022.

Business Headline News

Jetpack Acquires ‘Stella & the Starlets’

Currently in pre-production, new kids’ CG animated series created by Kate Wogan and Debbie MacDonald follows a young girl who with the help of eco-heroes, safeguards the environment for future generations.

People Headline News

WildBrain CPLG Names Jasen Wright North America VP

In newly created role, veteran licensing executive will drive global expansion of entertainment brands and original IP including ‘Strawberry Shortcake,’ ‘Caillou,’ ‘Teletubbies,’ and ‘Chip & Potato.’

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