WATCH: Terrance Masson Talks Location-Based Augmented Reality Applications at FMX 2015
As part of AWN’s Professional Spotlight series -- a series of exclusive video interviews shot during FMX 2015 – Terrance Masson, founder and CEO of Building Conversation, discusses the mobile, location-based augmented reality applications being developed at his company as well as the emergence of new entertainment industry technologies and how they help filmmakers meet the expectations of increasingly discerning audiences.